Reality Check
Context
In March 2020, Covid-19 revolutionized the world, imposing a general lockdown to try to contain and counter the pandemic. The need to find tools and ways to describe a new reality and identify new forms of dialogue and listening has thus become increasingly widespread.
Process
With the intention of maintaining contact and collecting reflections and impressions on such a particular historical moment, we launched the “Reality Check” project, an illustrated story of the days completely revolutionized during the lockdown.
Solution
Starting with two questions (How are you using your time? What are you learning?), we have visualized the answers that customers, collaborators and friends send us, and then share them on social networks for the benefit of all.