Support to launch projects online

Context
Throughout 2020 we collaborated with IDH, a sustainable trade organization based in Utrecht, to communicate a series of initiatives they were about to launch. Among them: the Dutch Initiative on Sustainable Cocoa (DISCO), a project to close the gap in smallholder agriculture finance, and a fish farm to promote food security in Africa.

Process
For every project, we’ve always started by having a conversation with the dedicated team to understand timelines, objectives and expectations. Many projects have been launched via online screenings lately, and we therefore designed short, effective and compelling videos to support these digital events.

Solution
“Digital scribing” videos that clearly present the different projects, with colorful illustrations and a soundtrack picked to complement the topics’ addressed.